Our Stories

About Us

Hi, I’m Ketan

A storyteller –  using the power of images and magic of words

A second generation photographer – the passion for creating great images runs in the blood! Originally from the rainbow nation of South African, Ketan now calls London his home. He started his career as a community Pharmacist and then landed a series of diverse roles in Healthcare IT, Pharmaceuticals and Financial Services.

The practice and joy of photography always remained on the periphery, until 2009 when he founded Ketan Amin Photography – shooting weddings, families and portraits. Subsequently, the offerings have expanded to business and corporate projects and events – across the continent and world.

Our Business

The business was officially founded in 2009 as A-Photo, offering photography services to the wedding industry, families and individuals.

Over the years, we’ve built on the quality and breadth of our product offering, streamlined our processes and approach and solidified our values, all the while working with such diverse and amazing people. 2017 saw us rebrand the business to Ketan Amin (Photography), putting a signature to our image of professionalism, integrity and excellence. We now offer photography, videography, design, copy and memoir writing services and the business continues to grow from strength to strength.


To build legacies and create immortality through images and words


To be a premier, world-class, multi-disciplinary and accessible team, who are valued and loved by all of our clients


To freeze as many moments of happiness and celebration as possible for the enjoyment of generations to come

Guiding Values


In everything we offer and do – from the biggest project to the smallest detail


In every interaction with our colleagues, clients and the wider community

Eternal Learning

To constantly develop and grow – to get better, do getter and be better

Meet the Team

Lenin Soram

From shooting beautiful people on premium cruise liners to making high-end London properties look very desirable, Lenin’s skill set is both broad and deep! This is in addition  to his equally sterling academic credentials. He is a guru on lighting techniques and possesses a unique ability of getting the best out of his subjects. He also happens to be an exceptional photo journalistic photographer, perfect for covering large scale events.

Shashi Doyjode

With an uncle who became an internationally acclaimed wildlife photographer and cousins, who in their own rights are published international photographers, Shashi comes from a fine pedigree of photographic talent. Hailing from Bangalore, India, he has spent some time in front of the camera, working on several campaigns before opting to work behind the camera. His ability to connect with his subject is one of his most precious gifts. This can only result in great imagery!

Hitesh Rathod

Hitesh is an IT guru! However, through exposure to the art form and a sincere desire to learn, he’s turned out to be a promising photographer. Hitesh joined the team several years ago as an assistant and has subsequently developed to shoot many aspects of an assignment without direction. His people skills gets his subjects to relax in front of his camera, thereby getting naturally looking images.

Vaishali Amin

Vaishali is the glue that holds everything together. Not only is she a fierce critique of the final images and products, but also ensures that schedules are kept to and everyone is performing at their best.